Lá Artsy

Branding / Digital Marketing

Client’s Challenge


Founded in 2012, Lá Artsy is a locally established fashion brand that manufactures and sell custom hand-made bags for women of all ages.

As the fashion industry is highly competitive, Lá Artsy wanted a reliable and dedicated digital agency to:

1.  Re-design their existing brand identity
2. Boost their Facebook page engagement to increase their online sales

Our Solution

 
First, we analyzed and studied their target audience and the company’s vision. Using data from our initial findings, our dedicated design team identified the exact needs of the client to quickly constitute a two-phase work plan to implement.

In the first phase, we performed the overall branding for Lá Artsy which included a prominent logo design, business card design, stationery items and Facebook page design.

In the second phase of the project, our digital strategists worked on a 4-months Facebook marketing campaign to drive user engagement and convert them into qualified sales.

Below is a screenshot of the page performance from March 7 to March 13 of 2016, right after we ran the very first test ad campaign.

Final Results

 
After running multiple targeted ad campaigns over a span of 4 months, we took a peek back at Lá Artsy’s sales revenue from November 2015 to February 2016 and compared them with their sales revenue from March to June 2016.

And the results were amazing! We saw a staggering 180% increase in direct sales from the Facebook page in just the first two months of the campaign.

Lá Artsy being a very attentive client gave valuable feedback throughout all the phases. They mentioned their exact requirements and suggestions to the SkyQuest Interactive team that finally resulted in a super-amazing artwork they truly love.

“I got super excited seeing how the sales numbers were going up so fast!”

From the very beginning, Shaiq and his team at SkyQuest proved to be very professional in their work. I not only found their pricing model justified but the services they offer are very profitable for growing eCommerce businesses like ours. Especially when they ran the first few Facebook ads for us, I could clearly see the difference in our past and current sales performance.

Rida Mazhar

Founder, Lá Artsy

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